By adopting Microsoft Dynamics CRM 2011 solution, North American environmental solutions company Safety-Kleen Systems has reduced its operating costs by more than $500,000 annually.
Microsoft announced that Safety-Kleen switched from Salesforce.com to CRM 2011 to increase its users from 800 to 1,500, while maintaining its system requirements and broadening its outreach from its sales team to include its service staff.
“Our people no longer have to work around a fragmented data repository, as they can now maintain all customer data in one solution, and because we are able to afford licenses for our service team too, we really are getting a complete 360-degree view of our customers,” said Safety-Kleen IT vice president Carla Rolinc.
Rolinc added that Microsoft Dynamics also helped the company’s employees stay updated regarding environmental situations.
The company’s line of Dynamics solutions has helped Microsoft achieve record revenue. Last month it announced 2011 first quarter results and revealed profit of nearly $17.4 billion, growing by 7 percent compared to last year. During this time, Dynamics sales increased by 17 percent, Microsoft said.