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HP unveils new solutions to help retailers improve customer experiences

by | Jan 16, 2012

To help retailers improve  customers’ experiences, HP recently revealed new solutions supported by a dozen partners at the National Retail Federation convention.

According to HP, the new applications include new analytics , point-of-sale and self-service solutions, as well as mobility options and managed print services. Users of the solutions can offer their customers an integrated experience from a tablet, kiosk or the sales point.

One of the options showcased at the event was the HP Mobile POS solution that is based on its Slate 2 tablet and runs the Windows operating system.

“Many retailers are working toward creating a much more interesting environment for shoppers with the goal of improving and differentiating the entire shopping experience,” said HP vice president and general manager Ray Carlin.

The HP official added that the company’s solutions are ideal for retailers because of their affordability and collaboration among software partners.

With its vast range of hardware, software and service solutions, HP achieved immense success in 2011. According to the company’s fourth quarter results, it reached non-generally accepted accounting principles revenue of more than $127 billion for the year. In the fourth quarter alone, HP reached GAAP net income of more than $32 billion.